RB CREATIVE
CONTENT DIRECTOR
GUINNESS ORIGINALS X BBQ RIBS
Editorial Content Strategist, R/GA London
Guinness Original is the perfect pairing to roasted meats. We created a shoppable Instagram ad linking out to the recipe ingredients for these delicious BBQ ribs.
Responsible for creative concepting, content strategy and publishing. And yes, that’s also me in the background eating ribs and drinking beer.
